Advertising, Communication & Public Relations
Brand Ambassador Short Course
The Brand Ambassador Short Course prepares you to represent brands with confidence, clarity, and professionalism. You learn how brand management, consumer behaviour, and integrated marketing shape the way companies build trust and influence audiences. This gives you a real understanding of how modern brands communicate in South Africa’s fast-moving marketing environment.
You also build the workplace skills needed for promotional roles, including event support, campaign execution, and digital brand engagement. Training in Windows-based applications strengthens your ability to work efficiently in office settings.
This programme is offered by Boston City Campus in the distance mode of education with support provided at Learner Support Centres. Apply to register at any Boston City Campus Learner Support Centre nationwide.
Programme Summary
Programme Name
Brand Ambassador
Programme Type
Short Learning Programme
Entry Requirements
Open Entry
Credits
Non-credit Bearing
Duration
6 Months (full-time) or 1 Year (part-time)
All modules are compulsory and must be passed.
- Introduction to PC*
- Windows*
- Brand Management 1 (OBRD11615)*
- Integrated Marketing Communication 1 (OINT11615)*
- Event Management 1 (OEVM11615)*
*Formative Assessments are undertaken and the highest grade achieved in Formative Assessment is retained. The final grade is based on the Summative Assessment only. A maximum of one (1) additional supplementary assessment opportunity is provided for the Summative Assessment, which will be charged for.
- Ability to operate effectively in the workplace using a number of Windows-based end-user applications
- Insight into job functions of branding and event management
- Knowledge of the integrated marketing communication function within an organisation – planning, implementing and monitoring
BOSTON SHORT LEARNING PROGRAMME
On successful completion the Learner will be issued a Boston Short Learning Programme Brand Ambassador