The Sales Representative

Being a sales representative involves building connections and generating income for a company, This programme is designed to equip you for a career in sales by enhancing your comprehension of consumer behaviour theories and providing essential sales tactics.

It will improve your grasp of marketing management, principles of consumer and buyer behaviour, sales skills, and the importance of effective communication and customer service. Practical scenarios will allow you to apply the theories and knowledge acquired in real-world situations.

This Short Learning Programme can serve as a foundation for pursuing admission to a Boston Higher Certificate or Occupational qualification, should you wish to continue your studies.

The Sales Representative Short Learning Programme


1 Year (full-time)

Entry Requirements

National Senior Certificate; or National Certificate (Vocational) Level 4; or equivalent qualification OR alternatively Learners can apply for RPL entry into the programme from the Academic Committee at Boston Head Office.

This programme is offered by Boston City Campus in the distance mode of education with support provided at Learner Support Centres. Apply to register at any Boston City Campus Learner Support Centre nationwide or online.

All modules are compulsory and must be passed.

Ito RPL, on successful completion the Learner may apply for admission to a Boston Higher Certificate Programme or an Occupational Qualification.

Each submission is individually evaluated, hence neither admission nor advanced placement is assured.

  • Introduction to PC*
  • Windows*
  • Word Processing*
  • Marketing Management 1 (OMKT11615)*
  • Principles of Customer Service*
  • Consumer and Buyer Behaviour*
  • Selling Skills*
  • Principles of Business Communication*

*Formative Assessments are undertaken and the highest grade achieved in Formative Assessment is retained. The final grade is based on the Summative Assessment only. A maximum of one (1) additional supplementary assessment opportunity is provided for the Summative Assessment, which will be charged for.

Confident | Articulate | Personable | Driven | Motivated | Dynamic | Outgoing
  • Ability to operate effectively in the workplace using a number of Windows-based end-user applications
  • Apply the principles of marketing and business communication to real life situations
  • Apply basic theories and processes to key concepts and principles of consumer behavior and sales techniques.


On successful completion the Learner will be issued a Boston Short Learning Programme The Sales Representative